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Business Administration - Marketing to Business Administration, with the option to pursue a Specialization in Marketing and Consumer Culture

Where Are You Now?

Durham College

Discipline: Business and related studies

Credential: College Advanced Diploma (3 year)

Program Title: Business Administration - Marketing

Where Do You Want to Go?

Trent University - Trent University Durham GTA

Degree Qualifications: BBA(Hon) - Honours Bachelor of Business Administration

Discipline: Business and related studies

Credential: Degree (4 year)

Program Title: Business Administration with a Specialization in Marketing and Consumer Culture

Transfer credits / courses

50%

Semesters Remaining 4

Granted 10.00
Total 20.00

Course Equivalencies Granted

Students will receive the following 10.0 transfer credits:

  • 0.5 ADMN 1000H - Contemporary Issues in Management and Organization
  • 0.5 ADMN 2010H - Management Skills
  • 0.5 ADMN 2100H - Introduction to Marketing
  • 0.5 ADMN 2230H - Human Resource Management
  • 0.5 ADMN 2410H - Communications in Organizations
  • 0.5 ADMN 3170H - Introduction to Retail Marketing
  • 0.5 ADMN 3250H - The Legal Environment of Business
  • 0.5 ADMN 3550H - Operations Management, Concepts and Cases
  • 0.5 ADMN 3600H - International Business
  • 0.5 ECON 1010H - Introductory Microeconomics
  • 0.5 ECON 1020H - Introductory Macroeconomics
  • 0.5 ECON 1250H - Introduction to Mathematics for Economics and Management
  • 0.5 ECON 2200H - Introduction to Statistics for Economics and Business
  • 1.0 unassigned Business Administration credit at the 1000 level
  • 0.5 unassigned Business Administration credit at the 2000 level
  • 0.5 unassigned Business Administration credit at the 3000 level
  • 0.5 unassigned Computer Science credit at the 1000 level
  • 0.5 unassigned Arts credit at the 1000 level
  • 0.5 unassigned Arts credit at the 2000 level

Requirements

To qualify for this agreement, students must have:

  • successfully completed Durham College's Business Administration - Marketing Advanced Diploma program;
  • a minimum overall average of 75%.

 

Minimum Course Grade Required (if applicable)

N/A

Minimum Grade for Admission≥ 75%

Pathway Requires Previous Program Graduation Yes

Bridging

Bridging Requirements have not been defined for this pathway.

Program Residency Requirement

Students must complete the following 10.0 credits to fulfill requirements for the Business Administration degree with a Specialization in Marketing and Consumer Culture:

  • 0.5 ADMN 1221H - Financial Accounting
  • 0.5 ADMN 2080H - Managerial and Market Research*
  • 0.5 ADMN 2220H - Organizational Behaviour
  • 0.5 ADMN 2510H - Organizational Theory
  • 0.5 ADMN 3021H - Fundamentals of Managerial Accounting
  • 0.5 ADMN 3150H - Advertising*
  • 0.5 ADMN 3200H - Financial Management
  • 0.5 ADMN 3300H - Personal Ethics in Organizations and Business
  • 0.5 ADMN 4030H - Strategic Management
  • 0.5 ADMN 4101H - Thinking About Management
  • 0.5 ADMN 4160H - Branding*
  • 0.5 credit from the following:*
    • 0.5 ADMN 3560H - Organizational Analysis
    • 0.5 ADMN 3750H - Principles of Online Marketing
    • 0.5 ADMN 4870H - Field Placement 1
  • 4.0 elective credits, including:
    • At least 0.5 credit at the 3000 and/or 4000 level;
    • No more than 2.5 credits at the 1000 level;
    • At least 0.5 credit from the Approved Indigenous Course List.

*Additional notes: Graduating students may apply for the Specialization in Marketing and Consumer Culture provided they complete the remaining course requirements with a minimum grade of 65% in each. Courses required for the specialization are marked with an asterisk (*) above. 

Degree requirements are subject to change. Refer to the most recent version of the Academic Calendar for course descriptions and degree requirements (http://trentu.ca/calendar). Students are encouraged to meet with an academic advisor prior to registering for courses for assistance with degree planning (http://trentu.ca/advising).

For more information on academic and credit transfer policies, including residency requirements, visit the institutional profile.

Language of Instruction

English

Cancellation Policy

The agreement will be reviewed annually, or sooner in the event of major curriculum changes in either partner’s programs. This agreement may be terminated by either party. In this case, notice of one year is required. In the event of termination of the agreement, every effort will be made to ensure that students currently enrolled in the program will not be affected.

Documentation

No additional pathway documentation available.

Contact / Apply


Last Updated: June 23, 2023